Impress your customers and engage your employees with beautifully designed content.
A report in from DataTrend found that digital signage increase purchase amount and dwell time by almost 30% each in the retail business. In terms of digital marketing tactics, it’s hard to get a better bang for your buck.
With Zigcast, you get to determine how much you want to pay with our option of selecting hourly timeslots. Additionally, compared to traditional print signage, it’s far less expensive to develop and roll out new ads for digital screens. This means that you can run more targeted, local marketing campaigns. Your digital marketing plan can now take into account local events as well. For example, you might create two ads depending on the outcome of a local football game and then run the relevant ad.
With Zigcast, you can schedule the hours you would like your Ad to run. You can put up and take down different ads at the click of a button. You can be extremely effective in testing which marketing messages work best. Over time, you can hone your digital marketing strategy accordingly.
The lead time on a print ad is at a minimum six weeks. For most restaurant franchise companies, it’s even longer. But digital signage is connected to the internet, which means that fresh ads can be rolled out as easily as a social media post. It also means you can run extremely relevant and local ads (since you’re not relying on a national brand to send you collateral)
Video is far more engaging than stills. Digital signage lets you leverage the hypnotizing power of video to snag and hold customers’ attention. Even simple animations like pause and zoom effects on still artwork provide a more engaging viewer experience.
When you submit your Ad for posting, the Zigcast business owner will need to approve your Ad before it will post. If the business owner fails to approve the Ad before the scheduled start time, the Ad will be automatically rejected.
Customers will not be charged until their Ads are approved by the business owner.
Time slots are available on a first come, first serve basis. When the advertiser submits an Ad for approval/posting, that time slot will be unavailable to all other users. If the business owner rejects the Ad, those time slots will be available again.
Anyone with access to a smart phone can post an Ad on any Kiosk in the Zigcast network. First, download the Zigcast app from the Google Play Store or the Apple App Store. Tap on the “Advertiser” button to enter.
Next you need to enter your mobile number to receive a verification code. Zigcast will create an personalized advertiser’s account using your mobile number. The reason for the verification code is to ensure the security and identity of the users.
After entering the correct verification code, the advertiser will enter the homepage of the Zigcast app. Here, you will see a list of all the current Kiosk locations that are in our network. You can use the search icon at the top of the screen to filter based on cities, or scroll the list and tap on the location where you want to place your Ad.
On the “Post an Ad” page, you first need to upload the Ad you would like to run on the Kiosk. You can either upload an image or video file. Video files are limited to 60 seconds.
Uploading the Ad is required first because prices can differ between image and video file.
Next, you select the dates you want your Ad to run and then select the time slots corresponding to those dates. The time slots shown are the available time slots that are available for all the dates selected.
For example, Let's say a different user reserved all the available time slots on a particular Kiosk for Friday, March 5th. If you go on that same business page and try to select a range of dates that includes March 5th, when you go to select the timeslots it will show you that none is available. You will need to exclude March 5th from your dates in order to get available time slots.
After selecting your dates and time slots, you can add this item to your cart. Next you can either go to the cart and check out, or select another business page to upload more Ads.
When you are satisfied with all the Ads in your cart, you can then proceed to checkout. Just enter a few details (used for identification in the event you need to contact us with any issues or questions) and then select “PAY NOW” to enter your payment information.
If you have a coupon code, select “APPLY COUPON” before selecting “PAY NOW”.
THAT’S IT!!! You will receive a notification when the business owner accepts/rejects your Ad(s).
The advertiser can access their account menu by tapping on the 3 horizontal bars located at the top left of the homepage. From here the user can view all their previously posted Ad and the Ad status in addition to other important Zigcast information.
Our mobile app is currently the only way to post an Ad on any signage in the Zigcast network. Interaction with our database is not available via our website. You can find our mobile app in the Apple App Store or Google Play Store.